Member-only story
The wisest thing I ever did by mistake
When I first started writing online, I had no long-term vision.
I just wanted to sell some of the ebooks I’d written to create passive income.
I couldn’t see far ahead.
(Still don’t actually).
I’d just heard from someone that writing content and growing a newsletter was the best way to sell anything online.
So I started a blog called ‘Red Lemon Club’ and wrote about how to promote yourself on the Internet.
I didn’t know what I was doing, nor did I have a sense of what people really wanted.
But I did have a sense for one thing:
I knew that I wasn’t going to have the answers sitting at home, trying to figure out a clever ‘business plan.’
I knew that — especially in this rather murky and uncertain Internet world — I’d have to lean in.
So I wrote, and I made sure to keep writing.
And publishing.
I did this day after day, week after week.
Even if my posts seemed like they sucked.
Especially when they seemed like they sucked.
Fifteen years on, I’m still writing things without really knowing what I’m doing.
