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The seven habits of the most unreasonably creative people

Alex Mathers
4 min readSep 23, 2023


Creativity has always fascinated me because to be creative is what it means to be human.

To create is to live.

To react and mope about how hard it all is, is to slowly die.

Creativity isn’t only for arty farty types who wear thick glasses.

Creativity is a human thing, and getting GOOD at creativity requires awareness.

Let’s take a look…

1. Dedicated to volume.

Isn’t it interesting — those who continually espouse the importance of ‘quality over quantity’ usually have very little to show for their efforts?

These people are typically back-seat drivers, telling us what to do without doing much themselves. No. The power is in understanding that life is made rich in its dualities.

It is about BOTH quality AND quantity.

The most insanely creative are committed to building unfathomably large bodies of art.

They create with unbridled enthusiasm because — not only are they in the business of making LOTS — they create things of actual value.

2. System followers.

‘Creativity’ may sound like it’s the product of a flowy, loose and undisciplined approach.

We may have visions of artists lying about all day, scribbling thoughts down when the passion strikes.

But we rarely hear of them because the true creative maniacs operate within a rigid system.

A system ensures action is taken consistently, regardless of any long-term goals you might have.

A system points to the type of work you do, how it’s done, when it’s done, why it’s done, and for how long it’s done each day.

It might take some years to figure out what this is, and it will likely evolve, but a system ensures several benefits:

  • You show up to create every day, no matter how you feel.
  • The propensity to wander off and get distracted is limited.
  • You benefit exponentially over time from accumulated and sustained output.