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Nine subtle additions to your writing that make you unforgettable

3 min readMay 24, 2025

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We live in the age of personal branding.

The playing field has levelled when it comes to allowing anyone and everyone to share their views and speak their minds.

But some people will make a deeper impact than others.

Why?

They have an awareness of effective and memorable communication.

I’ve written close to a thousand articles, recorded over 400 videos, and gathered over 150,000 readers.

This is what I’ve learned about communication that works:

Bring in your personal transformation story.

People are yearning for something real from their guides and leaders.

You needn’t share a 1000-word essay on your life story, but it helps to know your primary (and secondary) stories that colour your overall brand message.

Tell us snippets here and there to support your ideas and give you depth.

Be a little larger than life.

This is what having a voice means. Our personalities are malleable and essentially made up things.

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Alex Mathers
Alex Mathers

Written by Alex Mathers

Helping you develop uncommon confidence and authentic leadership. Triple your productivity today using my checklist when you subscribe: https://alexmathers.co/

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