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Nine sentences I always return to for self-encouragement when things get tough

2 min readJun 18, 2025

I’ve had too many setbacks and made too many mistakes to count.

And yet, in the last 15 years, as an online creator and entrepreneur, I’ve never quit.

Never returned to a ‘normal’ job.

Never said, ‘I’m done’ and followed through with it.

Never destroyed my reputation with a dumb move.

How?

I return to these thoughts:

If something is challenging you right now, don’t fret.

Don’t be a poor victim.

Step up.

Ask yourself: ‘How can I use this?’

I know it feels like it, but there is no such thing as ‘self-esteem’ or ‘happiness.’

You are already whole behind the thinking that says you are not.

Breathe in, let go of the thought, and you are already there.

If in doubt, remember that you will be strong the moment you decide to be strong.

It’s instantaneous.

If you feel disrespected and…

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Alex Mathers
Alex Mathers

Written by Alex Mathers

Helping you develop uncommon confidence and authentic leadership. Triple your productivity today using my checklist when you subscribe: https://alexmathers.co/

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