Nine little-known hacks to boost your personal brand’s visibility and reach

Every day people are growing to realise that this icky-sounding personal brand thing may be a good idea after all.

Simply put, a personal brand is the perception other people have of you and what you stand for.

It’s becoming one of the most critical assets which will serve you for life.

So you can turn away, or face the reality that you need a personal brand.

It can be neglected and become ugly.

Or you can be intentional about your brand, using the Internet as a powerful tool to transmit your message to attract fans and even buyers to you.

What can you do to reach more of your ideal people?

Here are some little-known hacks I learned over the last decade building my personal brand:

1. Find exchange partners.

When you work strategically with other people who also have their own brands and audiences, you can access the people who follow them too.

you can agree to them sharing and engaging with your social media posts (or a group of people in a telegram group), for example.

Not only do their audiences see your work, but you also gain the additional…