Is it worth writing (your own words) online anymore?

Alex Mathers
3 min readOct 8, 2024

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People’s attention spans are too short.

The market for writing is oversaturated.

AI will write all your stuff.

You should be making videos instead.

The algorithms are not helping writers any more.

With various concerns like these, is it worth even writing and publishing anymore?

Here are 11 reasons it 100% is:

1. Writing is easier to adapt and repurpose.

Other forms of content, like video, are harder to manipulate.

Writing can be more easily re-used, repurposed and edited, as I have done countless times with my written content online.

This makes my writing go three, four, or even more times as far.

2. AI doesn’t have a story.

You do. Even if you decide to use AI support to write the bulk of your words, you, as a human, provide the all-important context that readers need when absorbing content.

An AI can’t build a true personal brand because it’s just a tool, without life experiences. That’s where you come in.

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Alex Mathers

Helping you develop a consistent writing habit with impact. Regular tips: https://www.masteryden.com