If you get jealous seeing others’ success online, read this

Here’s how to see things in a way that empowers you and your online writing.

Alex Mathers
3 min readSep 12, 2024

I often get jealous of people on the Internet who get more likes than me.

I know, it’s pathetic, but it also shows I give a crap about spending time on content that’s actually worth it.

It’s very easy to think that because a post we shared got little engagement, we must suck.

Katelyn’s post about her recent trip to Cancun with her mouse-sized doggy got like eight hundred likes. She must be a better writer than you.

But this is where we need to think objectively and realistically.

The truth is, great writing is frequently met with low interest on social media.

And it’s understanding why this is that helps me to stop taking things personally and continue to write.

  • Algorithms are different on different platforms. The exact same posts that have done poorly for me on Twitter have skyrocketed on Medium.
  • Many popular writers use engagement pods, which significantly boost their visibility. Many others use ads and paid reposts to further add to the illusion they are…

Create an account to read the full story.

The author made this story available to Medium members only.
If you’re new to Medium, create a new account to read this story on us.

Or, continue in mobile web

Already have an account? Sign in

Alex Mathers
Alex Mathers

Written by Alex Mathers

Resilience and brand growth. Triple your productivity today using my checklist when you subscribe: https://alexmathers.co/

Responses (1)

What are your thoughts?

Remember, you can reuse old posts. You can tweak small things and see things explode. You can stop worrying about individual posts and focus on the collection you’re building and the sk...

Alex, when you reuse your old posts, do you delete the former ones or are you changing the content so much that it becomes a whole new piece essentially?